Monday, April 4, 2011

Print pay walls increasing, responses to NYT vary

GateHouse Media's Peoria Journal Star and State Journal Register in Springfield have erected "paywalls" limiting free access to online contents, following several newspaper experiments -- most recently the New York Times.

A week ago, marketing experts from Washington University in St. Louis offered different reactions to the Times' attempt, with one forecasting a decline in audience and another pronouncing it a good business model.

Read the whole summary here --